Belong to the Community Devoted to Advancing the Insights Profession

Our members are the world's leading producers of intelligence, analytics and insights defining the needs, attitudes and behaviors of consumers, organizations and their employees, students and citizens.
Have a question? Please reach out: 202.800.2545 or inquiries@insightsassociation.org


A Few Words from Happy Members

  • Tyler McMullenPresident & CEO, MarketVision Research


    "Our membership in the Insights Association is absolutely vital for our success. The benchmarking initiatives, in particular, help us better understand the insights ecosystem and our position in it. It provides greater confidence in managing and leading. It’s a great investment for us.”

    Kai FuentesPresident & CEO, Ebony Marketing Systems, Inc.


    "Insights Association provides a forum to learn, share stories, and network. Attending an IA event is like going home to a community of fellow researchers who appreciate and respect each other.""

    David RothsteinCEO, RTi Research


    "Our membership and involvement in the Insights Association is the best way for us to demonstrate to our clients and employees the company's commitment to our industry. Through its advocacy and Code of Ethics, IA promotes integrity, sustainability, and quality. Through its programs, it provides professional growth, leadership opportunities, and a chance to view things from a different perspective. The networking opportunities and the ability to learn from others are unsurpassed. Supporting IA is supporting our future."



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Integral to the advancement of all industries...
IA members are innovators in software, data analytics, data collection, market and social research. They span companies large and small, including Nielsen, Kantar, Ipsos, IQVIA, Concentrix, GfK, and Material; the insights departments at such major brands as Comcast, Hulu, Eli Lilly, Bayer, BET Networks, Travelers, Nestle Purina, MetLife; and countless individual practitioners in the insights space.


Consumer Technology Association
Gap Inc.
National Association of Realtors
Game Changers

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